Operations Leader. Systems Builder. Growth Partner.
I Build Companies That Scale Without Operational Chaos
I help growing businesses eliminate founder dependency, streamline operations, and build the systems, teams, and AI-powered workflows that support sustainable growth.
🚀
$3.5M
Largest Product
Launch Supported
📈
25+
Major Launches
Led & Managed
👥
450,000
Customer Database
Managed
⚙️
200+
Automation
Workflows Built
🏆
3x
Inc. 5000 Company
Growth
Operations Should Create Freedom—Not Friction
Great companies don’t break because they grow too fast. They break because operations don’t scale.
For more than fifteen years, I’ve built the systems behind high-growth digital businesses—from customer journey design and CRM architecture to launch operations, automation, fulfillment, reporting, and team processes.
My work helps companies move out of reactive, founder-dependent operations and into scalable systems that teams can run with confidence.
Career Highlights
✈️
MzeroA.com
Co-founded and helped scale an online education company recognized on the Inc. 5000 list for three consecutive years. Built the operational infrastructure, education platform, customer systems, and backend processes that supported rapid growth and a successful exit.
📊
Internet Alchemy / Jeff Walker
Built product infrastructure, order forms, CRM systems, and automation workflows supporting more than 25 Product Launch Formula campaigns, including a $3.5M launch and a database of 450,000 contacts.
⚙️
Systems, Automation & AI Operations
Designed and implemented more than 200 automation workflows across sales, marketing, onboarding, customer success, fulfillment, reporting, and internal operations.
What I Bring to a Growth-Stage Company
👥
Operational Leadership
I identify bottlenecks, simplify complexity, and create systems that allow companies to scale without adding unnecessary chaos.
🎯
Revenue Operations
I connect the customer journey from lead capture to purchase, onboarding, delivery, retention, and reporting.
▰
Business Systems Architecture
I design the backend infrastructure that allows teams, technology, automation, and data to work together.
🧠
AI & Automation Strategy
I help companies use AI and automation practically—not as a trend, but as a way to improve speed, consistency, and decision-making.
Selected Wins
💻
Built the backend of a fast-growing education company
Created the systems, platform, and operational processes behind a digital education business that achieved three consecutive Inc. 5000 rankings and a successful exit.
🎤
Supported multi-million-dollar product launches
Built the launch infrastructure, order systems, CRM workflows, and customer experience behind repeated large-scale launches, including a $3.5M launch.
🧩
Reduced founder dependency through better systems
Designed operational workflows and documented processes that allowed teams to execute with clarity and consistency—freeing leadership to focus on growth, innovation, and strategy.
Let’s Build What’s Next.
I am exploring executive operations leadership opportunities with growth-focused companies that need stronger systems, cleaner operations, and a scalable foundation for the next stage of growth.
- ashley@ashleyhelene.com
- linkedin.com/in/ashleyhelene
- Ocala, Florida
© 2026 Ashley Helene. All rights reserved.